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KATIE BOFSHEVER

Design Partner, GV

As VP of Digital Media at GV, Katie Bofshever crafts innovative and creative solutions for the digital space, specializing in minority consumers.

2:00pm

Understand

Lightning Talks on Business Goals

Learn to understand and tackle problems from many different points of view. Discussions should highlight business goals, success metrics, technical capabilities and potential challenges, and relevant user research.

reinventpayphones

Join us for a day of killer keynotes, presentations and networking with peers and industry leaders who are shaking up the social network game. We’ve carefully crafted an incredible lineup of presenters who are prepared to divulge their strategies, insights and know-how and celebrate the launch of our social network revolution.

Dec 
13
 – 
Dec 
14
 | 
7:30PM
 – 
10:30PM
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The Minimal NYC

Introducing The Minimal NYC. An app that connects you to people who are willing to trade lives. For real. Ever wonder what it’d be like to be a music teacher in Nashville? A children’s book illustrator in Brooklyn? A human rights activist in DC?


It’s a social network that facilitates real life swaps: you go to someone’s city, live in their home, hang with their friends and family, do their jobs, attend their events and activities. Yes, it’s totally intense… and it’s totally thrilling. Call us crazy, but we don’t think the best memories are made in the comfort zone.

 
Come check us out at the party (and sign up for The Minimal NYC account at one of our stations while you’re at it). Bottom line: it’s a startup launch. Good times will be had by all.

Speakers

Agenda

9:00am

Understand

Lightning Talks on Business Goals

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10:25am

Define

Jessica Annas Defines the User Journey

We’re capturing more data than ever before. And we’re doing it more precisely. But we’re still not using data to its full potential. Used well, numbers can teach us about each other, inspire our creativity and help us take risks and innovate in our work.

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Louis Kahn

The Minimal NYC

Architect

reinventpayphones

Join us for a startup launch party for The Minimal NYC, with good music, unlimited drinks, BBQ buffet, lots of free stuff, and strangers that might become the new you.

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